Gravity Forms ActiveCampaign

Many sites collect leads through forms and then copy the details into an email platform by hand. That takes time and invites mistakes. Gravity Forms ActiveCampaign removes the extra step. You connect a form to your ActiveCampaign account, and submissions are sent over as subscribers to the lists you pick, with no coding needed.

The plugin goes past names and email addresses. You can map any form field to ActiveCampaign, use conditional logic to decide who gets subscribed, and add consent fields that ask for permission before data is processed. Each form can feed its own list or campaign, which keeps different audiences and workflows separate.

Features

• Connect any Gravity Forms form: Link a form built with Gravity Forms to your ActiveCampaign account so that submissions are added automatically as subscribers on your chosen lists.
• Custom field mapping: Send data from any form field to ActiveCampaign, going beyond the email address. This supports precise list segmentation and more personalized email campaigns.
• Instant campaign delivery: Send the latest broadcast or a specific email campaign to a new subscriber as soon as they submit a form, so leads hear from you right away.
• Conditional opt-in logic: Use Gravity Forms conditional logic to subscribe only the contacts who meet your rules, which helps keep your email list focused on qualified leads.
• Built-in consent fields: Add consent fields and conditional logic that require user permission before a form is submitted and data is processed, supporting GDPR compliance.
• Automatic subscriber management: Keep ActiveCampaign lists current by syncing new and existing form entries, which reduces manual data entry and the errors that come with it.
• Separate feeds per form: Sync multiple forms independently, each to a different list or campaign in ActiveCampaign, so every marketing workflow stays organized.
• Simple setup: Connect and configure your forms in a few steps, with no technical expertise or custom code required to start passing leads to ActiveCampaign.

Best for

• WordPress sites already using Gravity Forms for lead capture
• Marketers who run email campaigns in ActiveCampaign
• Businesses that need consent fields for data protection