Plugin
PluginUpdated
WooCommerce Instagram
WooCommerce Instagram is a plugin from WooCommerce that connects a WooCommerce store to Instagram.
Product facts
- Version
- 5.1.2
- Released
- 18 August 2026
- Type
- Plugin
- Licence
- GPL
- Included in
- Every plan, or $3.49 / year on its own
Overview
Selling on Instagram usually means maintaining a second set of product data by hand. This plugin removes that duplication. It uploads your WooCommerce catalog to Instagram, so followers who see a post or story can follow a direct link to the matching product page on your store.
It also gives you control over what gets shared. You can build several catalogs for different countries or audiences, adjust for currency and tax differences, and pick which products and variations appear. Customers can tag their own photos with your custom hashtags, and those images appear on your product pages as social proof.
Features
- Product catalog sync: Upload your WooCommerce product catalog to Instagram so products can be tagged in shoppable posts and stories that link back to your product pages.
- Multiple catalogs: Create more than one catalog based on country, currency, tax settings, categories, stock status or product types, so each audience sees a fitting selection.
- Automatic catalog updates: Changes to pricing, stock or variations in WooCommerce are reflected in your Instagram catalogs, which keeps the product data on both sides consistent.
- Shoppable posts and stories: Tag products in Instagram posts and stories so shoppers can click through straight to the product page on your store.
- Custom product hashtags: Define your own hashtags so customers can tag photos of your products. Those images then appear on the matching product pages as user-generated content.
- XML and CSV export: Export your catalogs in XML or CSV for quick editing or bulk changes, then re-upload them through Facebook Business Manager to keep the data current.
- Multi-currency and tax support: Catalogs can reflect different currencies and tax rules, which helps when you market products to customers in several countries through Instagram.
- Works with WooCommerce add-ons: Compatible with extensions such as Product Bundles and Additional Variation Images, so richer product presentations can carry over to your catalogs.
Best for
- WooCommerce stores that sell through Instagram
- Merchants selling to several countries with different currencies
- Brands that want customer photos on product pages
Changelog
Version 5.1.2 — 17 August 2026
- Improved Update the bundled Fenix framework to version 1.12
Earlier versions
- 5.1.1 (6 July 2026): 3 improved
- 5.1.0 (27 January 2026): 2 new, 3 improved, 1 fixed
- 5.0.1 (24 November 2025): 1 improved
FAQ
Is WooCommerce Instagram free?
The code of WooCommerce Instagram is licensed under the GPL, so anyone may use, change and share it. Buy GPL is a paid service: a plan or a purchase of WooCommerce Instagram gives you the download and its updates. The developer's own support, licence key and online services are not included.
Which version of WooCommerce Instagram is this?
Version 5.1.2, released 18 August 2026. New versions appear here when the developer publishes them.
How do I update WooCommerce Instagram?
Install Buy GPL Updater on your site and paste your key from My Account. It installs new versions of WooCommerce Instagram for you.






