Paid Memberships Pro - Mailchimp Add On

Running a membership site usually means keeping two sets of records: the members in WordPress and the subscribers in your email tool. When they drift apart, campaigns reach the wrong people or miss new ones. This add-on removes that manual work by passing member information from Paid Memberships Pro to Mailchimp automatically, so your audience reflects who is actually a member.

Once the two are connected, you can use Mailchimp's own segmentation, tagging and campaign tools with member data behind them. Segment by membership level, status or activity, tag members based on their status or actions, and trigger emails around signups, renewals or expirations. Campaign results can be tracked in Mailchimp's analytics. It suits small communities and larger subscription sites alike.

Features

• Automatic list synchronization: Member information flows to your Mailchimp audience without manual entry, which saves time and helps avoid mismatched records between your site and your email lists.
• Segmentation by membership data: Split your Mailchimp lists by membership level, status and activity, so each campaign goes to the group it is meant for.
• Personalized email content: Use member data to write email content that speaks to each audience, such as messages for current members or those nearing renewal.
• Custom tagging support: Mailchimp tags are assigned automatically based on a member's status or actions, which gives you a base for more detailed automation workflows.
• Member lifecycle automation: Trigger automated campaigns at membership milestones such as signups, renewals and expirations, so timely messages go out without manual sending.
• Opt-in audience control: Audiences offered at checkout or on the profile page are limited to those chosen in the Opt-in Audiences setting, and submitted selections are sanitized.
• Simple setup inside Paid Memberships Pro: The configuration interface sits within your existing Paid Memberships Pro workflow, so connecting to Mailchimp does not require a separate tool.
• Works with Mailchimp reporting: Campaign performance can be reviewed in Mailchimp's analytics, letting you check how your member emails are doing.

Best for

• Paid Memberships Pro sites that use Mailchimp for email
• Membership owners who want renewal and signup emails automated
• Communities that need segmented, tagged member audiences