Gravity Forms HighLevel Add-On

Many sites collect leads in a form and then copy the details into a CRM by hand. That takes time and invites typing errors. Gravity Forms HighLevel Add-On removes that step. Each form submission is sent to HighLevel as a contact, and you choose which form fields go to which HighLevel contact fields. Contacts are created or updated, so the same person is not entered twice.

The add-on works as a Gravity Forms feed, set up from the form settings without any coding. You can connect several forms to different HighLevel pipelines or campaigns, and use conditional logic to sync only the submissions that match your rules. It suits lead capture, appointment bookings and client onboarding, where a quick handoff from form to CRM matters. Documentation with settings screenshots is included.

Features

• Syncs submissions to HighLevel: Form entries from Gravity Forms are sent to HighLevel CRM automatically, so new leads arrive in your CRM without manual data entry.
• Creates or updates contacts: The feed upserts HighLevel contacts, which means a returning person is updated instead of added again as a duplicate record.
• Custom field mapping: Match Gravity Forms fields to HighLevel contact fields, so you decide exactly which information is passed along with each submission.
• Optional pipeline opportunities: A feed can also create a pipeline opportunity in HighLevel when a form is submitted, placing the lead straight into your sales process.
• Workflow and campaign triggering: Use submission data to start HighLevel campaigns, automated emails or other workflows, so follow-up begins as soon as the form is sent.
• Multi-form support: Connect multiple Gravity Forms to different HighLevel pipelines or campaigns, which keeps lead handling organized across several forms.
• Conditional logic for feeds: Sync only specific submissions based on rules you define, so your CRM receives the leads you want to prioritize.
• Affiliate referral tracking: Feeds can send a HighLevel affiliate ID, product and sale amount from Gravity Forms submissions, for sites that track referrals in HighLevel.

Best for

• Marketers sending Gravity Forms leads into HighLevel CRM
• Businesses taking bookings or onboarding clients through web forms
• Site owners who want form-to-CRM sync without coding