SUMO Discounts

Running discounts in WooCommerce often means juggling several rules at once: one price for wholesalers, another for regular shoppers, a holiday sale that starts and ends on set dates. SUMO Discounts brings these rules into one place and lets you build them without writing code.

The plugin uses a dynamic pricing engine. Discounts can adapt to user roles, cart totals, specific products or categories, so different customer groups see the offers that apply to them. You can apply percentage discounts, fixed price reductions or product-specific markdowns, and choose how discounted prices appear to shoppers. It suits small boutiques and larger catalogs alike.

Features

• No-code discount setup: Build complex discount rules through an intuitive interface, so you can set up pricing strategies without touching any code.
• Role-based pricing: Tailor discounts for customer groups such as wholesalers, members or VIPs, so each group gets pricing that fits it.
• Bulk purchase discounts: Offer tiered pricing that rewards larger orders, with lower prices when customers buy in volume.
• Seasonal and timed sales: Schedule discounts for holidays, flash sales or special events so they run automatically during the period you choose.
• Conditional cart discounts: Set discounts that apply only when conditions are met, such as a certain cart total or specific products in the cart.
• Multiple discount types: Apply percentage discounts, fixed price reductions or product-specific markdowns, depending on what each promotion needs.
• Category and product targeting: Aim discounts at specific products or whole categories, so promotions reach the part of the catalog you want.
• Customizable price display: Choose how discounted prices are shown to customers, so the savings are clear when they browse and shop.

Best for

• WooCommerce stores running seasonal or flash sales
• Shops with wholesale, member or VIP customer groups
• Store owners who want tiered bulk pricing without code